Aster & Vale
Independent creative studio · Midnight Brass

Where thoughtful ideas become extraordinary experiences.

Aster & Vale connects strong strategy with expressive design to create a more memorable brand presence.

Aster & Vale   /   A considered direction

01 / Palette

Color, with conviction.

Quiet authority · Editorial luxury. Each hue has a defined role, not just an aesthetic preference.

Canvas#101318
Surface#1A1E24
Text#F3EEE7
Muted#BFC1C1
Accent#D7B478
Decor 1#493C2C
Decor 2#121D28
Line#484A4B
Success#A7DDB7
Accent Ink#16140F
02 / Typography

Every detail speaks.

Expressive display type, quiet utility text, and measured spacing.

Display / Statement
Made to be remembered.
'Iowan Old Style', 'Baskerville', 'Palatino Linotype', Georgia, serif
Body / Clarity

A lasting identity is built from small, intentional decisions — considered rhythm, typography, form and proportion.

'Avenir Next', 'Segoe UI', Arial, sans-serif
03 / Components

Small things. Big character.

Primary action ↗ Secondary action The Architect Muted brass
04 / In context

A system, not a swatch.

Explore a social card, the recommended visual motifs and an accessible base palette.